Our mission is to help wineries build customer retention and sell more wine.

We created Marzipan from the ground up to help wineries deliver exceptional club, subscription, and commerce experiences to their customers. We believe that the key to selling more wine lies in creating great customer experiences and building lasting relationships through subscription and DtC sales.

Rather than using multiple solutions to manage your clubs, subscriptions, ecommerce, and customer data, Marzipan provides a single platform that allows you to manage it all in one place.

We are purposely small, independent and bootstrapped, which means we can do things differently - like ensuring our servers using renewable energy and putting privacy front and centre.