All the features you need

Our platform is built around subscription commerce, making it easy to manage subscriptions, process orders, and delight your customers.

Screenshot of order information

Commerce

Seamless direct sales

Transform how you sell online with our powerful e-commerce platform. From inventory management to order processing, Marzipan gives you complete control over your catalogue while creating memorable shopping experiences that keep customers coming back.

Your catalogue reaches further, too. Google Merchant Center keeps your products listed on Google Shopping, updated as prices and stock change.

Explore e-commerce

Subscriptions

Clubs and memberships reimagined

Build thriving clubs and memberships with our subscription-first platform. Create flexible membership tiers, automate recurring shipments, and personalize the member experience. Marzipan handles the complex logistics of subscription management so you can focus on your product and on building lasting customer relationships.

Manage subscriptions
Screenshot of subscription package
Screenshot of customer's latest orders

Events

Simplify event management

Enhance your event offerings with our straightforward event tools. Schedule tastings and launches, manage guest lists, and keep track of upcoming events all in one place. Marzipan helps you organize your events while maintaining focus on creating memorable experiences for your visitors.

View event tools

CMS

A flexible CMS

Manage your content with our powerful headless CMS. Create and organize product information, blog posts, and digital assets through our intuitive API. Integrate with your existing website or build new experiences that showcase your brand across any platform.

Discover CMS
Screenshot of CMS page
Screenshot of the Marzipan insights dashboard

Insights

Insights at a glance

Revenue, orders, subscriptions, churn and retention in one place, with sales broken down by channel, product and location. Compare any period with last year and see whether you are actually ahead, without building a spreadsheet.

Discover Insights

Markets

Sell into more than one region

Give each region you sell to its own market, with its own currency, prices, range and shipping rates. Customers see local prices and pay in their own money, club members stay in the currency they joined in, and every order keeps the rate it was placed at, so the reporting still adds up.

Discover Markets
Screenshot of markets set up in Marzipan
The Marzipan app showing today's revenue and the latest orders

App

Run the day from your phone

Orders, customers, subscriptions and today's numbers, wherever you happen to be. There is a mini POS built in for events and smaller cellar doors, so you can take a card on the phone itself and have the sale land in the same place as everything else you sell.

Discover the app

Additional features

Marzipan offers a range of additional features to help you manage your operations more efficiently.

Integrations

Works with existing tools

Sync with Mailchimp, shipping providers, bonded warehouses, and more. Our API makes it easy to connect Marzipan to the tools you already love.

Flows

Powerful workflows

Streamline your operations with custom workflows for managing members, processing orders, and optimizing day-to-day tasks.

Web Components

Drop-in elements

Easily embed Marzipan into your site using our prebuilt web components for collections, checkout, and customer account area.


Implementation timeline

Depending on your needs, the implementation timeline can vary. However, you can get up and running in weeks rather than months, and often sooner. All wineries are different but follow a general timeline:

Don't just take our word for it

“We made the switch from WooCommerce to a custom solution powered by Marzipan. Managing our orders is a breeze and the flexibility of the subscriptions API has allowed us to enhance our old vine adoptions offering.”

Katie Jones holding a Tuchan rake
Katie Jones
Owner, Domaine Jones

Read the Domaine Jones story

“Marzipan is incredibly easy to use, and extremely flexible and configurable. It makes recurring subscription wine clubs much easier than any other system I have used, and copes with pretty much everything we have thrown at it.”

Justin Howard-Sneyd, MW
Justin Howard-Sneyd, MW
Owner, Domaine of the Bee

Read the Domaine of the Bee story